The story
The company was founded in April 1998 in Bukit Mertajam, Penang, with the name generated by accident when the founder's brother called his nephew, "naughty-boy" which sounds like "Rotiboy". In 2002, the company migrated to Wisma Central, Jalan Ampang, Kuala Lumpur. Rotiboy successfully expanded in Klang Valley, and in 2022, Rotiboy opened up its first franchise in East Malaysia in Kuching, Sarawak, followed by other cities in the region such as Sibu, Bintulu and Miri.
International expansion
In May 2004, Rotiboy International Pte Ltd was established in Singapore. Between 2004 and 2007, Rotiboy has expanded its operations to Singapore, Indonesia, Thailand and South Korea. In 2012, Rotiboy opens its stores in United Arab Emirates and Saudi Arabia.
In May 2025, Rotiboy opens its first store in Brunei.
From Wikipedia’s article on Rotiboy, shared under CC BY-SA 4.0.4