Private company

Second Nature

Tel Aviv-based company

Second Nature, founded in Israel in 2018, is a company that offers professional training software that uses artificial intelligence: software for sales, customer support, and other training use cases. The software includes AI-generated avatars used for training simulations, it was formally launched in 2022.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

Second Nature, founded in Israel in 2018, is a company that offers professional training software that uses artificial intelligence: software for sales, customer support, and other training use cases. The software includes AI-generated avatars used for training simulations, it was formally launched in 2022.2

Sources

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