The story
The SPLAT-Cosmetica was founded in 2000, using rented production facilities near Moscow and started to make toothpaste. In 2001, the company launched SPLAT Professional line of toothpaste and in 2008 an oral care foam for children, and black toothpaste with charcoal for adults.
At the end of 2009, the company bought premises in Okulovsky District of Novgorod Oblast in order to convert it into the production of toothpaste.
By 2010, the company became the number three player in the Russian toothpaste industry.
In 2011 the Company started international expansion in particular to Chinese market. The same year the exclusive rights to the SPLAT trademark were transferred to IWI AG, Switzerland. The company was included in the “Global Entrepreneurship and the Successful Growth Strategies of Early-Stage Companies” report released by the World Economic Forum and Stanford University. According to the report, in 2010, the company held a 10% share of the Russian toothpaste market and made over 60 million USD in projected revenue.
In 2014, it launched ecologically sound cleaning products under the trade name BioMio.
In 2015 the company acquired licenses for the release of the Biomed brand of complex natural oral care products from the copyright holder SkyLab AG, Switzerland.
In 2016 company launched its own production of toothbrushes at the Organic Pharmaceuticals factory and opened an office in India.
In 2018, SPLAT Cosmetica was renamed SPLAT Global.
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In 2022, SPLAT Global acquired the Capella LLC factory in the city of Dzerzhinsk, Nizhny Novgorod Region.
From Wikipedia’s article on Splat-Cosmetica, shared under CC BY-SA 4.0.4