The story
Founded by Marcel Knobil in 1994.1
Private company
Logo: SuperBrands, Public domain, via Wikimedia Commons3
Brand survey publisher
The Superbrands organization publishes surveys related to brands. The organization also publishes a series of brand-focused books and publications.2 It was founded by Marcel Knobil.1 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
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The Superbrands organization publishes surveys related to brands. The organization also publishes a series of brand-focused books and publications.2
Founded by Marcel Knobil in 1994.1
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