Private company
Television Preview
American market research company1
Television Preview (also known as "New TV Preview") is a market research company that purports to test pilots of new television shows while actually looking for audience's reactions to commercials presented in a "home-like" atmosphere between breaks in these shows. Based in Evansville, Indiana, Television Preview is a division of RSC the Quality Measurement Company, a member of the ArsGroup.2 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
Overview
See how the biggest companies compare on our leaderboards
Television Preview (also known as "New TV Preview") is a market research company that purports to test pilots of new television shows while actually looking for audience's reactions to commercials presented in a "home-like" atmosphere between breaks in these shows. Based in Evansville, Indiana, Television Preview is a division of RSC the Quality Measurement Company, a member of the ArsGroup.2
Links
- WikipediaTelevision Preview
- WikidataQ7696968
Sources
The numbers on this page point here. Each one links to the record it came from.
- 1WikidataTelevision Preview on Wikidata
- 2WikipediaTelevision Preview on Wikipedia