The story
On August 12, 1946, the German singer and actor Ernst Busch got permission by Soviet military administration to institute a publishing house for music.
Originally called "Lieder der Zeit Musikverlag", VEB Deutsche Schallplatten was founded in 1947 by Ernst Busch, a socialist singer and actor.
On April 1, 1953, the private GmbH-company had to change to a state-controlled VEB (Volkseigener Betrieb, "People-owned enterprise").
On March 18, 1955, the VEB Lied Der Zeit was renamed to VEB Deutsche Schallplatten Berlin.
In 1990, it became Deutsche Schallplatten GmbH Berlin (DSB).
From Wikipedia’s article on VEB Deutsche Schallplatten, shared under CC BY-SA 4.0.3