The story
Founded by Maria Benktzon and Sven-Erik Juhlin in 1969.1
Design Gruppen, Ergonomi Design Gruppen (1969–2012)
The company was founded as Design Gruppen in 1969 by Maria Benktzon, and Sven-Erik Juhlin. Among the earliest design collaborations were with ESAB, Flygt, AGA and The Cooperative Union.
Two years later the designer Henrik Wahlforss and his firm Ergonomi Design moved into the same location in the old glue factory in Traneberg outside Stockholm. Ergonomi Design specialized in working with disabled facilities and other inclusive design projects. The two companies merged into a single company in 1979; the new company, Ergonomi Design Gruppen, moved a year later into a converted chapel in Bromma outside Stockholm, from where it still operates. The company was run as co-operative with a rolling CEO and general meetings.
In the early 1970s, assistive devices and products would become an important area of specialization for Ergonomi Design Gruppen. In 1972 two of the founders, Maria Benktzon and Sven-Erik Juhlin, carried out ergonomic and physiological studies to investigate the grip of products such as bread knives and saws. This led to pioneering achievements to raise the standards of facilities for the disabled. The result was a wide range of ergonomically designed objects that draw great international attention for RFSU Rehab, Bahco, BabyBjörn, Pfizer and many others.
Among the company's most high-profile projects was a drip-free coffee pot for Scandinavian Airlines (SAS) designed in 1987, by Maria Benktzon and Sven-Eric Juhlin. The pot has been produced more than 500,000 times and is used by over 30 airlines worldwide. The pot was soon followed by an ergonomically designed service set and a juice jug.
Many products designed by the company are represented at the Swedish National Museum, the Museum of Modern Art in New York, and the Design Museum in London.
Veryday (2012–2016)
In 2012 the company opened a New York City location, and changed its name to Veryday. Around the same time, it began broadening its service offerings to encompass interaction design, service design, design strategy, business innovation and design research. In 2016 the company had about 90+ employees and 5 locations around the world.
In late 2016 the company was acquired by the management consulting firm McKinsey & Company, and ceased to exist as an independent entity. Today, what remains of Ergnomi Design Gruppen and Veryday operates under the McKinsey Design brand.
From Wikipedia’s article on Veryday, shared under CC BY-SA 4.0.4