The chain's most famous store, on Leipziger Platz in Berlin, was the biggest department store in Europe at the time, and was one of the three largest department stores (Warenhäuser) in Berlin, the others being Hermann Tietz and Kaufhaus des Westens. This store was constructed between 1896 and 1906 by the renowned architect Alfred Messel who also designed other stores for the firm, such as that at Rosenthaler Straße 27–31/Sophienstraße 12–15 (partially surviving) which was built between 1903 and 1906.
At its full extent the building covered 26,000 square metres and faced both the Leipziger Strasse and the Voßstraße and stretched nearly all the way from the Leipziger Platz to the Wilhelmstraße.
During construction the night-time electric lighting and steel scaffolding caused a sensation, and when the store opened on 15 November 15, 1897, the result was traffic chaos on the Leipziger Straße.
The innovative, vertically structured façade of narrow pillars extending from the ground floor to the roof and interspersed with windows received high praise, not least because it alluded to the building's function.
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After passing through a vestibule two-storeys high, one entered a rectangular light well 22 meters high and 450 square meters in size. On the opposite wall an imposing stairway led to the upper sales floors. On the landing was a 6-meter-high (20-foot) statue symbolizing “Labor” by Ludwig Manzel, and the wall above was decorated with monumental frescoes showing an ancient harbor by Max Koch and a modern harbor by Fritz Gehrke.
It featured 83 elevators and two glass-roofed atriums.
With the construction of the corner pavilion on the Leipziger Platz frontage, with its deep portico, in 1904, Messel created nothing less than the incunabulum of progressive department store architecture. The traditional formal language, with the quasi-ecclesiastical sculpture employed, was described by critics as a "positive catastrophe", contrasting with the much-derided Berliner Dom (Cathedral), which was completed around the same time. The portico's sculptures, featuring figures from the Old Testament and Greek Mythology were the work of Josef Rauch (1868–1921). Fritz Stahl made the comment that the Leipzigerplatz portico was the "first building of the time to restore sculpture to its true architectonic relationship".
The tremendous impact of the new department store on the general public as well as on architecture experts is documented in newspaper and magazine articles and statements by famous architects and their critics. These included Peter Behrens, Henry van de Velde, August Endell, Bruno Taut, Ludwig Mies van der Rohe, Hermann Muthesius, Karl Scheffler, Walter Curt Behrendt, Fritz Stahl, Alfred Lichtwark, Heinrich Schliepmann amongst others. Brian Ladd called it “the crown jewel of the main shopping street."
The store did not survive World War II. In March 1943 it was damaged by three exploding bombs, and its final destruction was caused by a fire started by a phosphorus bomb. The ruins were cleared away in 1955–56 to make way for a border strip demarcating the Russian sector of Berlin.
Wertheim stores
Berlin-Mitte (city center)
Leipziger Straße flagship (1897–1944)
Königstraße[de] (just west of Alexanderplatz, 1911–1945)
Oranienburger Straße[de] (1909–1914, today Kunsthaus Tacheles)
Potsdamer Platz (in Columbushaus[de] building, 1945–1948)
Rosenthaler Straße[de] (1885 first fashion store, new build 1903–1905),
Berlin outer boroughs
Charlottenburg borough: Kurfürstendamm (1971–2008), converted to Karstadt
Kreuzberg borough: * Oranienstraße[de]:
Moritzplatz[de] (southeast corner, 1913–1945)
Oranienstraße 53/54 (1894–1913)
Steglitz borough: Schloßstraße[de] (1952–2009), now site of Boulevard Berlin[de] shopping center
Elsewhere in Germany
Bochum (1958–1986, 1988/1989)
Breslau (now Wrocław, Poland), Schweidnitzer Straße (now ulica Świdnicka 1930–1944, now Renoma
Essen, Kettwiger Straße (1964–1986)
Essen-Steele (1972–1979)
Hannover, Kröpcke-Center (closed in 1981)
Hannover, Raschplatz (closed in June 1979)
Kaiserslautern, Stiftsplatz (closed)
Rostock (opened 1881, new build 1903, closed 1945, from 1991 Hertie, 1995 closed, demolished 2000)
Stralsund (1875; general goods, rebuilt 1903/1904, Expanded 1927/1928, 1948 converted to HO-Warenhaus Konsument, 1991 Horten-Konsument, 1996 closed)
