Bienvenido Tantoco
Photo: Kmazin, CC BY-SA 4.0, via Wikimedia Commons8

Bienvenido Tantoco

Filipino business executive and ambassador

Bienvenido Rufino Tantoco Sr. was a Filipino businessman and diplomat who was the founder of the department store chain Rustan's along his wife.2

From Wikipedia’s article on Bienvenido Tantoco (this version), CC BY-SA 4.0.

Born Apr 7, 1921, died Jul 6, 2021.1

Companies

Early life and education

Bienvenido Rufino Tantoco Sr. was born on April 7, 1921. He hails from a clan started by Chinese trader Tan Tok Che. Bienvenido was born to Luis Buendia Tantoco, a farmer and fishing trade based in Malolos, Bulacan and Carmen Fabella Rufino, a music teacher. He was the second eldest of eight children.

Due to the erratic nature of his father's business, Tantoco worked to support his siblings. At 16 years old he began working for a theatre chain in Manila which was run by his relatives. While working, he attended the Jose Rizal College under a scholarship granted by his mother's cousin Vicente Fabella. He obtained a degree in commercial business in 1941 with a thesis entitled "Modern Advertising in the Philippines".

From Wikipedia’s article on Bienvenido Tantoco (this version), CC BY-SA 4.0.

Career

Occupation: businessperson.4

Business career

Tantoco co-founded Rustan's along his wife, Gliceria Rustia It was named after the first three letters of the couple's family names. They started Rustan's in 1952 at their residence in San Marcelino, Manila initially as a showcase of their souvenirs obtained from their trips overseas. It later became a chain of department stores.

His company, Store Specialists Inc. introduced to the Philippines various luxury brands such as Alexander McQueen, Gucci, Givenchy, Prada and Tory Burch.

Diplomatic career

Tantoco was a close associate of former dictator Ferdinand Marcos.

He was appointed as Philippine Ambassador to the Holy See presenting his credentials to Pope John Paul II on July 7, 1983. His appointment is part of the Marcos administration to dissuade the Vatican the Philippine Catholic church from supporting the opposition.

For his effort to develop ties between his country and Italy he was conferred the Order of Merit of the Italian Republic in 1978.

He resigned from his position in April 4, 1986 following the ousting of Marcos during the People Power Revolution in February 1986.

From Wikipedia’s article on Bienvenido Tantoco (this version), CC BY-SA 4.0.

Personal life

  • BornApr 7, 1921, Malolos5
  • CitizenshipPhilippines6

Bienvenido Tantoco married Gliceria Rusti in April 1941, first meeting her at a bowling place in San Marcelino. His wife was a pianist. They are Roman Catholics and are devotees of the Sacred Heart of Jesus, the Divine Mercy and the Our Lady of Guadalupe. The couple had seven children. His wife died in 1994.

Tantoco lived in Italy as part of his role as an ambassador to the Holy See. He continued living in the ambassador residence in Appian Way after the deposing of Marcos as president during the People Power Revolution. This was after he obtained political refugee status from the United Nations High Commissioner.

In 2019 was among the 50 richest Filipinos by net worth as per Forbes with a worth of US$140 million.

From Wikipedia’s article on Bienvenido Tantoco (this version), CC BY-SA 4.0.