The story
Founded by The Walt Disney Company on Sep 2003.1
Private company
Video-on-demand service
MovieBeam was a video on demand service started by The Walt Disney Company, specifically its subsidiary Buena Vista Datacasting, LLC. Movies were sent wirelessly into the subscriber's home by embedding digital data (datacasting) within local Public Broadcasting Service (PBS) stations' analog TV (NTSC) broadcast to deliver the movies to a set-top box.2 It ceased to exist in 2007.1 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
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MovieBeam was a video on demand service started by The Walt Disney Company, specifically its subsidiary Buena Vista Datacasting, LLC. Movies were sent wirelessly into the subscriber's home by embedding digital data (datacasting) within local Public Broadcasting Service (PBS) stations' analog TV (NTSC) broadcast to deliver the movies to a set-top box. The data was embedded using dNTSC technology licensed from Dotcast, and distributed to TV stations via National Datacast through the vertical blanking interval, the same method used to provide closed captioning. Up to ten new movies were delivered to the player each week. The player also contained free movie trailers, previews, and other extras.2
Founded by The Walt Disney Company on Sep 2003.1
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