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Private company

Avavav

Logo: avavav.com3

Swedish fashion label

Avavav is a Swedish independent fashion brand founded in 2021. It is led by cofounders Beate Skonare Karlsson, the brand's creative director, and Johanna Blom, CEO. With a focus on "luxury streetwear," is celebrated for its irreverent runway concepts and theatrical shows that merge fashion with performance art.2 It was founded by Beate Karlsson.1 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

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Avavav (pronounced ahv-ahv-AHV) is a Swedish independent fashion brand founded in 2021. It is led by cofounders Beate Skonare Karlsson, the brand's creative director, and Johanna Blom, CEO. With a focus on "luxury streetwear," is celebrated for its irreverent runway concepts and theatrical shows that merge fashion with performance art.2

The story

Founded by Beate Karlsson.1

Leadership

Who has led Avavav, and when. Pick a name to see everywhere that person has worked.

Sources

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    Company websiteAvavav logo