Chloé

Chloé was founded in 1952 by Egyptian-born Gaby Aghion, who sought to offer luxury prêt-à-porter (ready-to-wear)—a concept new at that time. Gaby Aghion and her partner Jacques Lenoir continued to run the house until 1985, when Chloé was bought by Alfred Dunhill Ltd. (now part of Richemont).

Timeline

1952: Chloé is founded by Gaby Aghion, a Parisian of Egyptian-Jewish origin. She and her partner, Jacques Lenoir, were among the first to become aware of the rising demand for collections that could merge the strict requirements of haute couture and those of ready-to-wear.

1956: The first collection is introduced at Café de Flore, one of their favorite cafes and the meeting place of artists in Paris. The collection was designed by Gaby Aghion and made by a first assistant at Lelong. Gaby Aghion and Jacques Lenoir start hiring young talented designers, who would eventually make a name of their own: Christiana Bailly, Michèle Rosier, Maxime de la Falaise, Graziella Fontana, Tan Giudicelli, Guy Paulin, Carlos Rodriguez.

1966: Karl Lagerfeld is the main designer and Chloé becomes one of the symbolic brands of the 1970s. Among its customers: Jackie Kennedy, Brigitte Bardot, Maria Callas and Grace Kelly.

1971: The first Chloé boutique opens at the 3 rue Gribeauval in Paris.

1985: The company is acquired by the Richemont group.

1980s: Chloé keeps working with promising and eventually famous artistic directors: Martine Sitbon in 1988, Karl Lagerfeld in 1992.

2001: Kirsten Dunst, Natalie Portman, and Lou Doillon become customers.

Other products

Beauty products

In 1973, Chloé introduced its first scent, Chloé Classique. With the purchase of Unilever Cosmetics International in 2005, Coty acquired the perfume license for Chloé, among other brands. In 2012, Coty launched a See by Chloé fragrance.

Eyewear

For corrective eyewear frames and sunglasses, Chloé has had licensing agreements with Marcolin (from 1998), Marchon Eyewear (2012–2019) and Kering Eyewear (since 2020).

Locations

Chloé's headquarters are located at Avenue Percier, 8th arrondissement of Paris. The regional offices are in New York, Tokyo, Shanghai, Hong Kong and Dubai.

Chloé has boutiques in Toronto, Bal Harbour, Costa Mesa, Las Vegas, New York City, Beijing (2), Sydney, Shanghai (2), Shenzhen, Hong Kong (2), Singapore, Kaohsiung, Taipei (3), Bangkok, Bandung, Paris, Munich, Porto Cervo, Moscow (2), Marbella, Istanbul, London, Tokyo (2), Nagoya, Salmiya, Beirut, Doha, Seoul, Zurich, Dubai (2) and Kuwait.