Private company

eMAG

Logo: Brandient, Public domain, via Wikimedia Commons⁴

EMAG is a Romanian online retailer based in Bucharest, founded in 2001.¹ It employed 2,720 people in 2018.¹ Its revenue was €908 million in 2018.¹ It is part of Naspers.¹

Az eMAG, teljes nevén S.C. DANTE INTERNATIONAL S.A 2001-ben alapított romániai cég, amely számítástechnikai eszközök és alkatrészek, háztartási gépek, szórakoztató elektronikai termékek, szépségápolási termékek, autóápolási cikkek, sportcikkek, lakberendezési cikkek, könyvek, divatcikkek, baba-mama termékek online értékesítésével foglalkozik.² From the Hungarian Wikipedia, CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

Dec 4, 2001Founded¹

Industrye-commerce, retail¹
HeadquartersBucharest, Romania¹
Websitewww.emag.bg
Legal formjoint-stock company, public company¹
LEI315700V12MDD9PTKU295³
StatusActive³
LEI statusIssued and current³
Registered addressVirtutii Road, Nr. 148, area E47, 060787 Bucuresti-Sectorul 6, Romania³
Registered withNational Trade Register Office, 14399840³

See how the biggest companies compare on our leaderboards

Corporate structure

eMAG is part of a group headed by Naspers. 307 entities, 43 countries on record. Switch between the flow chart and the network, and select any entity to see its details.

Naspers Cape Town, South Africa
- Prosus Amsterdam, Netherlands
  - MIH Ventures One B.V. Amsterdam, Netherlands
  - Stack Exchange New York, New York, United States
  - MIH Internet Holdings B.V. Subsidiary · Amsterdam, Netherlands
    - MIH e-commerce Holdings B.V. Subsidiary · Amsterdam, Netherlands
      - 6 more
    - MIH INTERNET INDIA PRIVATE LIMITED Subsidiary · Bangalore, India
    - Prosus Services B.V. Subsidiary · Amsterdam, Netherlands
  - MIH Investments One B.V. Subsidiary · Amsterdam, Netherlands
- MultiChoice Subsidiary · Johannesburg, South Africa
  - Pearl Magic Subsidiary · Uganda
- OLX Group Subsidiary · Amsterdam, Netherlands
- PayU Subsidiary · Hoofddorp
- Tencent Stake · 31.2% · Hong Kong, Hong Kong
  - Riot Games 100% · Los Angeles, California, United States
    - Hypixel Studios Subsidiary · Derry
    - Radiant Entertainment Subsidiary · Los Altos
    - Riot Forge Subsidiary
  - Supercell 75.5% · Helsinki, Finland
    - Supercell Ventures Oy Subsidiary · 100% · Helsinki, Finland
  - Miniclip Neuchatel, Switzerland
  - Tencent Music 深圳, China
    - Guangxi Qingse Venture Capital Co., Ltd. Subsidiary · China
    - Liquid State Subsidiary · China
  - China Literature Limited Subsidiary · 62.42% · George Town, Cayman Islands
    - QQ Reading Subsidiary
    - Shanghai Yuewen Information Technology Co., Ltd. Subsidiary · Shanghai Free-Trade Zone, China
    - Yuewen Animation & Comics Subsidiary · China
  - Beiji Guang Gongzuo Shi Subsidiary
  - Byton Subsidiary · Nanjing
  - Cenega Subsidiary · Poland
    - Cenega Czech Subsidiary · Praha 5, Czechia
  - Cloudary Corporation Subsidiary · 上海, China
  - Grinding Gear Games Subsidiary · Auckland
  - Guangzhou Tianwen Kadokawa Animation and Comics Subsidiary
  - Jade Studio Subsidiary
  - Level Infinite Subsidiary · Netherlands
  - MoreFun Studio Group Subsidiary
  - New Classics Media Subsidiary · Dongyang
  - Proxima Beta Europe Subsidiary · Amsterdam, Netherlands
    - Klei Entertainment 100% · Vancouver, British Columbia, Canada
    - Tequila Works Madrid, Spain
  - Sogou Subsidiary · Beijing
  - Tencent (Thailand) Company Limited Subsidiary · Bangkok, Thailand
  - Tencent Animation and Comics Subsidiary · Shenzhen
  - Tencent Boston Subsidiary
  - Tencent Cloud Subsidiary
  - Tencent Games Subsidiary · Shenzhen
    - Lightspeed and Quantum Studios Group Subsidiary
      - 1 more
    - NExT Studios Subsidiary · Shanghai
    - Saroasis Studios Subsidiary · Shenzhen, People's Republic of China
    - Sumo Group Subsidiary · Sheffield, United Kingdom
      - 3 more
    - Trovo Live Subsidiary
  - Tencent Penguin Pictures Subsidiary
    - BonBon Girls 303 Subsidiary · China
    - Rocket Girls 101 Subsidiary
  - Tencent Pictures Subsidiary · Shanghai
  - Tenpay Subsidiary · Qian Hai, People's Republic of China
  - and 50 more
- LAZYPAY PRIVATE LIMITED Subsidiary · Mumbai, India
- MAIN STREET 2020 (PTY) LTD Subsidiary · Johannesburg, South Africa
- MIH Ecommerce Holdings (Pty) Ltd Subsidiary · Johannesburg, South Africa
- MIH Edtech Investments B.V. Subsidiary · Amsterdam, Netherlands
- MIH Fintech Investments B.V. Subsidiary · Amsterdam, Netherlands
- MIH Payments Holdings B.V. Subsidiary · Amsterdam, Netherlands
- Movile International Holdings B.V. Subsidiary · Amsterdam, Netherlands
- Myriad International Holdings Subsidiary

Built from parent and subsidiary links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); subsidiaries, stakes and holdings from Wikidata (CC0). Each entity in the chart links to its source.

What it owns

What eMAG reports owning in its annual reports to the SEC: buildings, land and equipment, real estate and locations, investments, intangible assets and inventory, at the end of its latest fiscal year and a year before.

Stakes and holdings (Wikidata)

PC Garage

Things Wikidata records the company as owning, with the share when stated.¹

Subsidiaries and ownership

Parent company

Naspers since 2012

Also owns

PC Garage since Apr 2016

From Wikidata.¹ Ownership links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); each one cites its LEI record.

Acquisitions

Apr 2016Acquired PC Garage¹

Employees over time

20182,720¹

Revenue over time

As stated on Wikidata, in the currency reported.

Revenue

2018908.0M EUR¹

Net income

2018-9.6M EUR¹

Timeline

Dec 9, 2022Parent Directly consolidated by MIH B2C Holdings B.V.³
Apr 2016Acquisition Acquired PC Garage¹
2012Acquired Acquired by Naspers¹
Dec 4, 2001Founded Founded¹

Sources

The numbers on this page point here. Each one links to the record it came from.

1
WikidataeMAG on Wikidata
2
WikipediaeMAG on the Hungarian Wikipedia
3
GLEIFeMAG LEI record (315700V12MDD9PTKU295)
4
Wikimedia CommonseMAG logo by Brandient, Public domain
5
GLEIFS.C. Delivery Solutions S.A.: LEI record