Private company
Firefly
Logo: https://www.fireflycarrental.com/rentalcar/reservation/home, Non-free logo, via Wikipedia3
American car rental brand
Firefly Car Rental is a low cost American car rental brand owned by The Hertz Corporation. Hertz developed the new brand to replace Advantage Rent a Car which had to be sold following the acquisition of Dollar Thrifty Automotive Group.2 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
Overview
- HeadquartersEstero1
- Websitewww.fireflycarrental.com
- Legal formsubsidiary company1
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Firefly Car Rental is a low cost American car rental brand owned by The Hertz Corporation. Hertz developed the new brand to replace Advantage Rent a Car which had to be sold following the acquisition of Dollar Thrifty Automotive Group.2
Subsidiaries and ownership
Owners
From Wikidata.1
Timeline
- 2013Founded Founded1
Links
- Websitewww.fireflycarrental.com1
- WikipediaFirefly Car Rental
- WikidataQ16947499
Sources
The numbers on this page point here. Each one links to the record it came from.
- 1WikidataFirefly on Wikidata
- 2WikipediaFirefly on Wikipedia
- 3