Private company

ID Auto, Inc.

ID Auto, Inc. is an American advertising agencies services company, incorporated in Delaware.1 It is headquartered in Cincinnati, Ohio.1

Last updated Oct 21, 2026.

Overview

  • IndustryServices-Advertising Agencies1
  • HeadquartersCincinnati, Ohio1
  • Incorporated inDE2
  • Business address1308 Race Street, Suite 200, Cincinnati, Oh 452022
  • Filer categoryNon-accelerated filer, Smaller reporting company2

Financials

From the company’s reports to the SEC. Every number links to the filing it came from.

Key numbers, fiscal 2022

18.7%Gross margin3
-4.6%Operating margin3
-5.3%Net margin3
-24.1%Revenue growth, 20223
-$18.6MFree cash flow3

Where the money goes

Where each dollar of revenue went, fiscal 2022

  • Cost of revenue81¢$276.9M
  • Selling, general and admin12¢$39.5M
  • Other costs6¢$21.6M
  • Interest0¢$240.3K
  • Income tax1¢$2.3M

Out of $340.6M in revenue.3 The company lost money this year.

Financial statements

Revenue453$340.6M in 2022+18% since 2019
0$200.0M$400.0M$600.0M2019: $287.8M$287.8M20192020: $400.8M$400.8M2020+39%2021: $448.7M$448.7M2021+12%2022: $340.6M$340.6M2022−24%
Gross profit453$63.7M in 2022+4% since 2019
0$25.0M$50.0M$75.0M$100.0M2019: $61.2M$61.2M20192020: $85.8M$85.8M2020+40%2021: $90.2M$90.2M2021+5%2022: $63.7M$63.7M2022−29%
Operating income67453-$15.6M in 2022+10036% since 2017
-$20.0M-$15.0M-$10.0M-$5.0M0$5.0M2017: -$154.0K-$154.0K20172018: -$1.6M-$1.6M2018+954%2019: -$765.2K-$765.2K2019−53%2020: $1.3M$1.3M20202021: -$9.1M-$9.1M20212022: -$15.6M-$15.6M2022+71%
Net income67453-$17.9M in 2022
-$20.0M-$10.0M0$10.0M2017: $119.0K$119.0K20172018: $2.8M$2.8M2018+2258%2019: -$655.8K-$655.8K20192020: $2.1M$2.1M20202021: -$8.0M-$8.0M20212022: -$17.9M-$17.9M2022+125%
Fiscal year2016201720182019202020212022
Revenue$287.8M4$400.8M5$448.7M3$340.6M3
Cost of revenue$226.6M4$315.0M5$358.4M3$276.9M3
Gross profit$61.2M4$85.8M5$90.2M3$63.7M3
Selling, general and admin$44.3M5$49.6M3$39.5M3
Operating expenses$99.4M3$79.3M3
Operating income-$154.0K6-$1.6M7-$765.2K4$1.3M5-$9.1M3-$15.6M3
Interest$8.4K5$7.2K3$240.3K3
Income before tax-$9.1M3-$15.6M3
Income tax$130.0K6$1.1M7-$143.9K4-$801.6K5-$1.2M3$2.3M3
Net income$119.0K6$2.8M7-$655.8K4$2.1M5-$8.0M3-$17.9M3
Earnings per share-$0.243-$0.533
Earnings per share (diluted)-$0.243-$0.533
Shares (weighted, basic)33.2M shares334.1M shares3
Shares (weighted, diluted)33.2M shares334.1M shares3

Compare ID Auto, Inc. with another company

Corporate structure

ID Auto, Inc. sits at the top of its group. 1 entity, 1 country on record. Switch between the flow chart and the network, and select any entity to see its details.

Major holders of ID Auto, Inc.

  • ID Auto, Inc. Cincinnati, Ohio

Built from major holders from Schedules 13D and 13G. Each entity in the chart links to its source.

What it owns

What ID Auto, Inc. reports owning in its annual reports to the SEC: buildings, land and equipment, real estate and locations, investments, intangible assets and inventory, at the end of its latest fiscal year and a year before.

Property and equipment

ItemLatestA year beforeChange
Property and equipment, before depreciation$53.4M3 Dec 31, 2022$46.0M3 Dec 31, 2021+16.1%
Accumulated depreciation$40.5M3 Dec 31, 2022$32.3M3 Dec 31, 2021+25.4%
Property and equipment, net$12.9M3 Dec 31, 2022$13.7M3 Dec 31, 2021−5.7%
Operating-lease assets (leased space)$1.1M3 Dec 31, 2022

Real estate and locations

ItemLatestA year beforeChange
Area of land6,8003 Dec 31, 2022

Investments

ItemLatestA year beforeChange
Cash and cash equivalents$3.8M3 Dec 31, 2022$23.2M3 Dec 31, 2021−83.6%

Intangibles and goodwill

ItemLatestA year beforeChange
Intangible assets, net (excluding goodwill)$263.0K3 Dec 31, 2022$263.0K3 Dec 31, 20210%

Inventory

ItemLatestA year beforeChange
Inventory, total$2.5M3 Dec 31, 2022$5.8M3 Dec 31, 2021−56.5%

Leadership

Who has led ID Auto, Inc., and when. Pick a name to see everywhere that person has worked.

Board members and other officers (14)

Former names

  • PARTS iD, Inc.Oct 9, 2020 to Feb 26, 20242
  • Legacy Acquisition Corp.Feb 17, 2017 to Nov 20, 20202

Timeline

  1. Feb 28, 20248-K Bankruptcy or receivership; Change to shareholders' rights; Executive or director change31
  2. Feb 9, 20248-K Bankruptcy or receivership32
  3. Jan 2, 20248-K Listing notice or transfer; Other events33
  4. Dec 27, 20238-K Change of auditor34
  5. Dec 26, 20238-K Entered a material agreement; Bankruptcy or receivership; New debt or obligation35
  6. Dec 13, 20238-K Entered a material agreement; New debt or obligation36
  7. Dec 6, 20238-K Entered a material agreement37
  8. Nov 27, 20238-K Debt or obligation accelerated; Listing notice or transfer; Other events38
  9. Nov 8, 20238-K Entered a material agreement; New debt or obligation39
  10. Nov 3, 20238-K Executive or director change40
  11. Nov 2, 20238-K Listing notice or transfer; Other events41
  12. Oct 26, 20238-K Entered a material agreement; New debt or obligation42
  13. Apr 28, 2023New chief executive Lev Peker becomes CEO11
  14. Nov 24, 2020New chief executive Antonino Ciappina becomes CEO12
  15. Nov 21, 2017New chief executive Edwin Rigaud becomes CEO13

Calendar

When it reported results

  1. Nov 9, 2022Reported quarterly or annual results43
  2. Aug 8, 2022Reported quarterly or annual results44
  3. May 10, 2022Reported quarterly or annual results45
  4. Mar 14, 2022Reported quarterly or annual results46
  5. Nov 9, 2021Reported quarterly or annual results47

Upcoming dates from Nasdaq's calendar; past results from the company's 8-K filings (Item 2.02). The full markets calendar

Filings

178 filings to the SEC since October 2021: 3 annual reports, 8 quarterly reports, 48 major events, 62 insider forms, 1 large holders, 56 other. The latest 20:

  1. Mar 27, 20244 EDGAR
  2. Mar 11, 20244 EDGAR
  3. Feb 28, 202415-12G EDGAR
  4. Feb 28, 20248-K CURRENT REPORT EDGAR
  5. Feb 27, 2024EFFECT EDGAR
  6. Feb 26, 2024POS AM EDGAR
  7. Feb 23, 2024EFFECT EDGAR
  8. Feb 23, 2024EFFECT EDGAR
  9. Feb 23, 2024EFFECT EDGAR
  10. Feb 23, 2024EFFECT EDGAR
  11. Feb 22, 20244 EDGAR
  12. Feb 22, 20244 EDGAR
  13. Feb 22, 20244 EDGAR
  14. Feb 22, 20244 EDGAR
  15. Feb 22, 20244 EDGAR
  16. Feb 22, 20244 EDGAR
  17. Feb 22, 20244 EDGAR
  18. Feb 22, 20244 EDGAR
  19. Feb 22, 20244 EDGAR
  20. Feb 22, 2024S-8 POS REGISTRATION STATEMENT EDGAR

The 178 filings since October 2021 can be filtered by form type and year here when JavaScript is on.

Every filing from the last five years, summarized. The full record is on SEC EDGAR.

Insider trades

67 open-market trades by officers, directors and large owners since October 2021: 6 buys and 61 sales. Grants, option exercises and gifts are left out.

DateWhoTradeSharesPriceValueFiling
Dec 29, 2022Agrawal KailasChief Financial OfficerSale19,126$0.81$15.5KForm 4
Dec 29, 2022Ciappina AntoninoChief Executive OfficerSale19,890$0.81$16.1KForm 4
Dec 29, 2022Atwater MarkVP of Vendor RelationsSale18,360$0.81$14.9KForm 4
Dec 28, 2022Agrawal KailasChief Financial OfficerSale2,635$0.90$2.4KForm 4
Dec 28, 2022Ciappina AntoninoChief Executive OfficerSale2,741$0.90$2.5KForm 4
Dec 28, 2022Atwater MarkVP of Vendor RelationsSale2,530$0.90$2.3KForm 4
Dec 8, 2022Ciappina AntoninoChief Executive OfficerSale11$1.20$13Form 4
Dec 8, 2022Atwater MarkVP of Vendor RelationsSale10$1.20$12Form 4
Dec 8, 2022Agrawal KailasChief Financial OfficerSale11$1.20$13Form 4
Dec 6, 2022Ciappina AntoninoChief Executive OfficerSale1$1.20$1Form 4
Dec 6, 2022Atwater MarkVP of Vendor RelationsSale1$1.20$1Form 4
Dec 6, 2022Agrawal KailasChief Financial OfficerSale1$1.20$1Form 4
Dec 5, 2022Ciappina AntoninoChief Executive OfficerSale5,096$1.22$6.2KForm 4
Dec 5, 2022Atwater MarkVP of Vendor RelationsSale4,704$1.22$5.7KForm 4
Dec 5, 2022Agrawal KailasChief Financial OfficerSale4,900$1.22$6.0KForm 4
Nov 25, 2022Ciappina AntoninoChief Executive OfficerSale156$1.35$211Form 4
Nov 25, 2022Atwater MarkVP of Vendor RelationsSale144$1.35$194Form 4
Nov 25, 2022Agrawal KailasChief Financial OfficerSale150$1.35$202Form 4
Nov 23, 2022Ciappina AntoninoChief Executive OfficerSale1,007$1.35$1.4KForm 4
Nov 23, 2022Atwater MarkVP of Vendor RelationsSale929$1.35$1.3KForm 4

All 67 trades can be filtered by person here when JavaScript is on.

From Forms 4 filed with the SEC.

Major holders

Investors who own more than 5% of the shares must tell the SEC: a 13D if they may seek to influence the company, a 13G if they hold passively.

SEC filer profile

How ID Auto, Inc. is registered with the Securities and Exchange Commission, from its EDGAR record and the cover page of its latest annual report.

  • Name on EDGARID Auto, Inc.1
  • CIK0001698113
  • Employer ID (EIN)81-36748681
  • Filer statusNon-accelerated filer<br>smaller reporting company1
  • Incorporated inDelaware1
  • Fiscal year endsDecember 311
  • Industry code (SIC)7311 Services-Advertising Agencies1
  • SEC reviewing officeOffice of Trade & Services, Division of Corporation Finance1
  • Business address1308 Race Street, Suite 200, Cincinnati, OH 452021
  • Phone513-618-71611
  • Shares outstanding42,932,553 as of Nov 27, 20239
  • Public float$52.8M as of Jun 30, 202249
  • On EDGAR sinceFeb 17, 20171
  • Filings502 in all: 8-K (105), 4 (94), DEFA14A (48), 3 (24), UPLOAD (22), SC 13G/A (21), CORRESP (19), 10-Q (18)1
    All 49 form types

    SC 13G (14), 424B3 (13), EFFECT (13), DEF 14A (11), 4/A (9), SC TO-I/A (9), POS AM (8), PRE 14A (7), 10-K (6), SC TO-C (5), DRSLTR (4), SC 13D/A (4), 25-NSE (3), DRS/A (3), NT 10-Q (3), S-1 (3), S-3 (3), SC 13D (3), 10-K/A (2), 8-A12B (2), 8-K/A (2), CERT (2), S-1/A (2), S-8 (2), S-8 POS (2), 10-Q/A (1), 15-12G (1), 25 (1), 424B4 (1), 424B5 (1), 8-A12B/A (1), ARS (1), CERTNYS (1), DEFM14A (1), DEFM14C (1), DRS (1), NT 10-K (1), PREM14A (1), PREM14C (1), S-3/A (1), SC TO-I (1)

  • Latest filingsAnnual report (10-K) Apr 17, 2023
    Quarterly report (10-Q) Dec 8, 2023
    Proxy statement (DEF 14A) Aug 21, 2023
    Latest 8-K (8-K) Feb 28, 2024

Sources

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