The story
In Austria, the handcrafting of beds and mattresses is a traditional industry. In the 18th century in Austria, there were ten recognized masters of this profession. The master craftsmen of beds and mattresses also handcrafted suitcases and saddles. This was because many of the expensive materials such as horsetail hair, wool, cotton and leather used in production were the same. The master craftsmen, especially those of Vienna, were well known and exported their goods to Greece, Turkey and other countries in the Middle East. During the 19th century, there was an increase in demand for luxury products of this sort.
From Wikipedia’s article on J. Pauly & Sohn, shared under CC BY-SA 4.0.3