The story
Founded by Matt Coffin in 1999.1
LowerMyBills.com was founded by Matt Coffin in 1999. The then privately held company was purchased in 2005 by Experian for $330 million, with performance-based incentives that could add up to an additional $50 million over the next two years. In the year ending March 31, 2005, the company had an operating profit of $26 million on sales of $120 million.
In May 2012, Ybrant Digital announced that it had agreed to purchase PriceGrabber, LowerMyBills, and ClassesUSA.com from Experian. Steve Krenzer was to move from Experian to Ybrant to continue to lead these three businesses. Ybrant expected the purchase to nearly double its revenues.
In September 2012, the purchase of PriceGrabber, LowerMyBills, and ClassesUSA.com from Experian fell through. In October 2012, Experian announced that it had completed the sale of its PriceGrabber, LowerMyBills.com, and ClassesUSA.com to the management teams of those businesses. The company continued operations under the name of Core Digital Media, from Los Angeles, CA. In January, 2017, Rock Holdings Inc., the parent company of Rocket Mortage, acquired LowerMyBills.com and ClassesUSA.com from their parent company Core Digital Media.
From Wikipedia’s article on LowerMyBills.com, shared under CC BY-SA 4.0.4