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Private company

The RealReal

Logo: The RealReal, Public domain, via Wikimedia Commons4

American consignment company

The RealReal, Inc. is an online marketplace for users to buy and sell luxury goods that are authenticated by experts. It was started in 2011 by Julie Wainwright and is headquartered in San Francisco. It has more than 38 million members, and has sold nearly 40 million items as of September 30, 2023.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

2011Founded1
  • IndustryRecommerce1
  • HeadquartersTiburon1
  • Websitewww.therealreal.com
  • Legal formDelaware corporation1
  • Listed onNasdaq (REAL)1
  • LEI549300O00VUGT4H1PE903
  • StatusActive3
  • LEI statusLapsed (not renewed)3
  • Registered addressC/O NATIONAL REGISTERED AGENTS, INC., 19801 Wilmington, United States3
  • Registered withDivision of Corporations, Department of State, 49612493

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The RealReal, Inc. is an online marketplace for users to buy and sell luxury goods that are authenticated by experts. It was started in 2011 by Julie Wainwright and is headquartered in San Francisco.2

The story

The RealReal was founded in 2011 by Julie Wainwright, an e-commerce entrepreneur. By July 2018, the company had raised $288 million in venture capital funding.

On May 31, 2019, The RealReal submitted a preliminary filing (S-1) to the SEC to go public.

On June 28, 2019, The RealReal went public on Nasdaq under the symbol REAL and raised $300 million during its IPO.

On June 22, 2022, The RealReal announced that its founder and CEO Julie Wainwright had stepped down. The company appointed President and COO Rati Sahi Levesque and its CFO Robert Julian as interim co-CEOs.

On January 25, 2023, The RealReal announced the appointment of E-Commerce and Digital Executive John E. Koryl as CEO and Board Member.

On October 28, 2024, The RealReal announced Rati Sahi Levesque, the company's second employee and co-founder, as CEO.

At the end of 2024, The RealReal announced full year profitability.

From Wikipedia’s article on The RealReal, shared under CC BY-SA 4.0.5

Leadership

Who has led The RealReal, and when. Pick a name to see everywhere that person has worked.

Products and brands

Services

With nearly 40M members, The RealReal is the largest platform for authenticated luxury resale in the United States. The RealReal offers five ways to sell luxury goods on the platform: in-home pickup, drop-off appointments in its boutiques, meetings with luxury experts, and direct shipping.

The RealReal handles item authentication, pricing (using AI and machine learning), photography, listing, shipping, payments and customer service on behalf of others.

Retail footprint

In 2017, The RealReal opened its first permanent retail store in New York City, and has since opened stores across the US including locations in California, Connecticut, Florida, Illinois, New Jersey, New York and Texas. To date, the company has 17 Luxury Consignment Offices where consignors can drop items off and meet with a valuation specialist, and 14 of those 17 locations allow customers to browse and shop.

From Wikipedia’s article on The RealReal, shared under CC BY-SA 4.0.5

Timeline

  1. 2011Founded Founded1

Held by these funds

The largest holders among investment managers' 13F reports for the quarter ending Jun 30, 2026, the top 25 of 100. Change is in shares since the quarter before.

FundSharesValueShare of the fundChange
BlackRock, Inc.11,408,817$134.5M0.0%+2,297,559
Divisadero Street Capital Management, LP9,198,248$108.4M2.5%+4,855,491
Fmr LLC5,045,191$59.5M0.0%−5,872,562
D. E. Shaw & Co., Inc.4,881,501$57.6M0.0%+497,704
Vanguard Capital Management LLC4,713,711$55.6M0.0%+171,161
Two Sigma Investments, LP3,996,366$47.1M0.0%−472,981
Arrowstreet Capital, Limited Partnership3,936,756$46.4M0.0%−112,286
American Century Companies Inc3,718,683$43.8M0.0%+724,209
Woodson Capital Management, LP3,300,000$38.9M6.5%+630,580
State Street Corp3,161,327$37.3M0.0%+373,918
Geode Capital Management, LLC2,847,301$33.6M0.0%−4,746
Goldman Sachs Group Inc2,716,327$32.0M0.0%+509,988
Nuveen, LLC2,348,701$27.7M0.0%+119,479
Aqr Capital Management LLC2,157,706$25.4M0.0%+787,079
AWM Investment Company, Inc.1,803,647$21.3M1.8%+319,800
Citadel Advisors LLC1,726,164$20.4M0.0%−101,549
Kanen Wealth Management LLC1,589,448$18.9M4.6%+197,541
UBS Group AG1,602,187$18.9M0.0%+195,112
Masters Capital Management LLC1,500,000$17.7M2.5%−500,000
Qube Research & Technologies Ltd1,363,859$16.1M0.0%−1,831,623
Crestwood Capital Management, L.P.1,300,404$15.3M10.0%−117,677
Royce & Associates LP1,271,708$15.0M0.1%+701,022
Vanguard Portfolio Management LLC1,245,688$14.7M0.0%+213,234
Balyasny Asset Management L.P.1,188,210$14.0M0.0%New
Driehaus Capital Management LLC1,171,568$13.8M0.1%−1,168,952

13F reports cover disclosed long positions in U.S. stocks only.

Sources

The numbers on this page point here. Each one links to the record it came from.

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