RSA on London Stock Exchange

RSA Insurance Group

Logo: RSA Annual Report 2007, PD, via Wikipedia4

British multinational general insurance company

RSA Insurance Group Limited (trading as RSA, formerly RSA Insurance Group plc and Royal and Sun Alliance) is a British multinational general insurance company headquartered in London, England. RSA has major operations in the United Kingdom, Ireland, Scandinavia and Canada. It provides insurance products and services in more than 100 countries through a network of local partners.2 It was founded by Rothschild family and Amedeo Natoli.1 Its chief executive is Stephen Hester (since 2014).1 It employed about 23,300 people.1 It is part of Tryg.1 Wikipedia text CC BY-SA 4.0

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Last updated Oct 21, 2026.

Overview

1996Founded1

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  • TickerRSA on London Stock Exchange1
  • Industryinsurance, insurance industry1
  • HeadquartersLondon1
  • Founded inLondon1
  • Websitewww.rsagroup.com
  • Legal formpublic limited company1
  • LEI549300HOGQ7E0TY861383
  • StatusActive3
  • LEI statusIssued and current3
  • Registered addressFLOOR 8 22 BISHOPSGATE, EC2N 4BQ London, United Kingdom3
  • Registered withCompanies House, 023398263

RSA Insurance Group Limited (trading as RSA, formerly RSA Insurance Group plc and Royal and Sun Alliance) is a British multinational general insurance company headquartered in London, England. RSA has major operations in the United Kingdom, Ireland, Scandinavia and Canada. It provides insurance products and services in more than 100 countries through a network of local partners. It has 9 million customers. RSA was formed by the merger of Sun Alliance and Royal Insurance in 1996.2

Corporate structure

RSA Insurance Group is part of a group headed by TryghedsGruppen. 67 entities, 13 countries on record. Switch between the flow chart and the network, and select any entity to see its details.

  • TryghedsGruppen Virum, Denmark
    • Scandi JV Co A/S 100% · Ballerup, Denmark
    • Tryg Ballerup, Denmark
      • RSA Insurance Group London, United Kingdom
        • Codan A/S London, United Kingdom
        • London Assurance Company London, United Kingdom
        • 123 Money Subsidiary · Dublin, Ireland
        • HEMPTON COURT MANCO LIMITED Subsidiary · 100% · London, United Kingdom
        • ALLIANCE ASSURANCE COMPANY LIMITED Subsidiary · London, United Kingdom
        • CODAN FORSIKRING A/S Subsidiary · London, United Kingdom
          • 1 more
        • EGI HOLDINGS LIMITED Subsidiary · Dublin, Ireland
        • INTACT INSURANCE (EUROPE) S.A. Subsidiary · Paris, France
        • INTACT INSURANCE CHANNEL ISLANDS LIMITED Subsidiary · St Peter Port, Guernsey
        • INTACT INSURANCE SERVICE COMPANY LIMITED Subsidiary · St Peter Port, Guernsey
        • NON-DESTRUCTIVE TESTERS LIMITED Subsidiary · London, United Kingdom
        • PUNCHBOWL PARK MANAGEMENT LIMITED Subsidiary · London, United Kingdom
        • R&SA MARKETING SERVICES LIMITED Subsidiary · London, United Kingdom
        • REGENT SUBCO LIMITED Subsidiary · London, United Kingdom
        • ROYAL & SUN ALLIANCE PENSION TRUSTEE LIMITED Subsidiary · Horsham, United Kingdom
        • ROYAL & SUN ALLIANCE REINSURANCE LIMITED Subsidiary · London, United Kingdom
        • ROYAL & SUNALLIANCE INSURANCE AGENCY LLC Subsidiary · Wilmington, Delaware, United States
        • ROYAL AND SUN ALLIANCE IT SOLUTIONS (INDIA) PRIVATE LIMITED Subsidiary · Gurgaon, India
        • ROYAL INSURANCE (U.K.) LIMITED Subsidiary · London, United Kingdom
        • ROYAL INSURANCE GLOBAL B.V. Subsidiary · Rotterdam, Netherlands
        • ROYAL INSURANCE HOLDINGS LIMITED Subsidiary · London, United Kingdom
        • ROYAL INTERNATIONAL INSURANCE HOLDINGS LIMITED Subsidiary · London, United Kingdom
          • 1 more
        • ROYSUN LIMITED Subsidiary · London, United Kingdom
        • RSA ACCIDENT REPAIRS LIMITED Subsidiary · London, United Kingdom
        • RSA ISLE OF MAN NO. 1 LIMITED Subsidiary · Douglas, Isle of Man
        • and 11 more
      • TRYG FORSIKRING A/S Ballerup, Denmark
      • Alka Subsidiary · Taastrup, Denmark
      • TJM (insurance) Subsidiary · Valby, Denmark
    • Falck Subsidiary · Copenhagen, Denmark
    • TrygFonden Subsidiary · Lyngby-Taarbæk Municipality, Denmark

Built from parent and subsidiary links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); subsidiaries, stakes and holdings from Wikidata (CC0). Each entity in the chart links to its source.

The story

Founded by Amedeo Natoli and Rothschild family in 1996, in London.1

RSA was formed by the merger of Sun Alliance and Royal Insurance in 1996.

On 4 February 2014, it was announced that Stephen Hester, former CEO of RBS Group, would become CEO of RSA with immediate effect.

In 2014/15, Hester led a major restructuring of RSA to bolster its finances. Many non-core overseas operations were sold, disposals almost halving the size of the group, with the aim of aligning its strategic focus with its core markets.

In September 2015, RSA divested all its Latin American insurance operations to the Colombian insurance company Grupo Sura for £403 million.

In November 2020, the company received a £7.2 billion offer from Danish insurer Tryg and Canada's Intact Financial Corporation. This deal was considered one of the biggest takeover bids in Europe in 2020. The transaction closed on 1 June 2021. Under the deal, Intact acquired the main international RSA entity as well as its businesses in Canada and the UK, while Tryg took control of RSA's units in Sweden and Norway. Intact and Tryg initially took joint control of RSA's Danish subsidiary Codan Denmark, but shortly thereafter announced plans to sell it to Alm. Brand, which was completed on 2 May 2022.

On 23 July 2021, it was announced that the Motability scheme would be leaving the company and migrating to Direct Line Group with them taking over from 1 September 2023.

On 4 April 2022, Tryg and Intact Financial announced the sale of 50% of its stake holding in its Middle East subsidiary RSA Middle East to National Life & General. This was then followed up with the remaining 50% being sold and becoming a subsidiary of National Life & General on 15 July 2022.

On 28 March 2023, Intact Financial announced that RSA would leave the UK personal lines motor market. Their More Than customers were introduced to Swinton Insurance, a brand of Atlanta Insurance Intermediaries and part of Ardonagh retail.

Read the full text

On 7 September 2023, it was announced that RSA had agreed a deal to acquire NIG and Farmweb in £520 million deal from Direct Line Group.

From Wikipedia’s article on RSA Insurance Group, shared under CC BY-SA 4.0.5

Leadership

Who has led RSA Insurance Group, and when. Pick a name to see everywhere that person has worked.

200020052010201520202025

Products and brands

RSA operates in 28 countries and provides insurance products and services in more than 140 through a global network of local partners. It has over 20 million customers around the world.

RSA owns the More Than direct home and pet insurance brand in the United Kingdom, recognised widely for its former Lucky The Dog advertisements and its "MORE IS..." campaign. RSA also owns the Johnson brand in Canada, 123+ brand in Ireland, Trygg-Hansa brand in Sweden and Insurance Corporation brands in the UK.

From Wikipedia’s article on RSA Insurance Group, shared under CC BY-SA 4.0.5

Subsidiaries and ownership

Parent company

Subsidiaries

Subsidiaries (GLEIF)

From Wikidata.1 Ownership links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); each one cites its LEI record.

Timeline

  1. Jun 1, 2021Acquired Acquired by Tryg1
  2. Jun 1, 2021Acquired Acquired by Intact Financial1
  3. Feb 5, 2014New chief executive Stephen Hester becomes CEO1
  4. 1996Founded Founded in London1