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Private company

SeatGuru

Logo: Tripadvisor, Public domain, via Wikimedia Commons3

Defunct aircraft seating map website

SeatGuru.com was a website that featured aircraft seat maps, seat reviews, and a color-coded system to identify superior and substandard airline seats. It also featured information about in-flight amenities and airline specific information regarding check-in, baggage, unaccompanied minors and traveling with infants and pets.2 It is part of Tripadvisor.1 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

Oct 2001Founded1

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SeatGuru.com was a website that featured aircraft seat maps, seat reviews, and a color-coded system to identify superior and substandard airline seats. It also featured information about in-flight amenities and airline specific information regarding check-in, baggage, unaccompanied minors and traveling with infants and pets.2

Corporate structure

SeatGuru is part of a group headed by Tripadvisor. 53 entities, 24 countries on record. Switch between the flow chart and the network, and select any entity to see its details.

  • Tripadvisor Needham, Massachusetts, United States
    • SeatGuru Needham
    • Viator Needham, Massachusetts, United States
      • VIATOR LIMITED Subsidiary · London, United Kingdom
    • Beijing Tuqu Business Consulting Co., Ltd. (beneficial ownership) Subsidiary · China
    • BestTables II Portugal, Unipessoal Lda. Subsidiary · Portugal
    • Bokun ehf Subsidiary · Iceland
    • Bookatable GmbH & Co KG Subsidiary · Germany
    • Bookatable Limited Subsidiary · United Kingdom
    • Bookatable Verwaltungs GmbH Subsidiary · Germany
    • Dimmi Pty Ltd Subsidiary · Australia
    • Guia de Apartamentos Niumba, S.L. Subsidiary · Spain
    • Holiday Lettings (Holdings) Ltd. Subsidiary · United Kingdom
    • Holiday Lettings Ltd. Subsidiary · United Kingdom
    • HouseTrip SA Subsidiary · Switzerland
    • IENS Independent Index B.V. Subsidiary · Netherlands
    • La Fourchette (Belgium) SA Subsidiary · Belgium
    • La Fourchette (UK) Ltd. Subsidiary · United Kingdom
    • La Fourchette Espana S.L. Subsidiary · Spain
    • La Fourchette Netherlands B.V. Subsidiary · Netherlands
    • La Fourchette SAS Subsidiary · France
    • LaFourchette (Italy) SRL Subsidiary · Italy
    • LaFourchette Sweden AB Subsidiary · Sweden
    • LaFourchette Swiss SA Subsidiary · Switzerland
    • Lerumar SA Subsidiary · Uruguay
    • LF Holdings (France) SAS Subsidiary · France
    • Livebookings AG Subsidiary · Switzerland
    • and 26 more

Built from parent and subsidiary links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); subsidiaries listed in Exhibit 21 of annual reports filed with the SEC; subsidiaries, stakes and holdings from Wikidata (CC0). Each entity in the chart links to its source.

Subsidiaries and ownership

Parent company

From Wikidata.1

Timeline

  1. 2007Acquired Acquired by Tripadvisor1
  2. Oct 2001Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

  1. 1
  2. 2
  3. 3