Swissôtel

Swissôtel was founded in 1981 as a joint venture between the Swissair and Nestlé groups, with its headquarters in the Swiss city of Zürich. Initially, hotels were operated in Bern, New York City, Geneva and Zürich. In 1990, the hotel group became a fully owned subsidiary of the Swissair group, and in 1996, its head office moved from Zürich to New York.

In 2001, with the parent airline in the serious financial difficulties due to the events of 9/11 that year in the United States that eventually lead to its demise, Swissôtel was sold to Raffles Holdings Limited, the owner of the famous Raffles Hotel in Singapore. In July 2005, Colony Capital, a private international investment firm, acquired Raffles International Limited, the company that by this stage owned both the Raffles and Swissôtel brands.

In May 2006, Colony Capital, together with Kingdom Hotels International, acquired Fairmont Hotels & Resorts. With the completion of the transaction, the Fairmont and Raffles International portfolios were combined, transforming the companies into a global hotel leader (headquartered in Toronto) called Fairmont Raffles Hotels International, with 120 hotels in 23 countries under three brands – Fairmont, Raffles and Swissôtel. After the transaction, the corporate office of Swissôtel Hotels & Resorts moved back to Zürich, where it was headed by its president, Meinhard Huck, who retired in 2013.

In December 2015, AccorHotels purchased Swissôtel, along with Raffles and Fairmont hotels, in a $2.9 billion deal.

In May 2025, Asset World Corporation (AWS) purchased Swissôtel Bangkok Ratchada for 8.7 Billion Baht ($266 Million) to renovate as premium mixed-used and rebranded as Jubilee Prestige Tower under new ownership in collaboration with Marriott International Asia Pacific Division, which operated its hotel under JW Marriott Bangkok Ratchadapisek brand. The hotel and its mixed-used building officially opened on 1 October 2025.