The story
Founded by Eddie Lampert in 2019.1
Private company
Holding company of Sears and Kmart since 2019
Transform SR Brands LLC (doing business as TransformCo, referred to as "New Sears") is an American privately held company formed on February 11, 2019, to acquire some of the assets of Sears Holdings Corporation. The new company is owned by ESL Investments.2 It was founded by Eddie Lampert.1 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
See how the biggest companies compare on our leaderboards
Transform SR Brands LLC (doing business as TransformCo, referred to as "New Sears") is an American privately held company formed on February 11, 2019, to acquire some of the assets of Sears Holdings Corporation. The new company is owned by ESL Investments.2
Founded by Eddie Lampert in 2019.1
Who has led Transform Holdco LLC, and when. Pick a name to see everywhere that person has worked.
The numbers on this page point here. Each one links to the record it came from.