Yolanda Sofia Vargas Pereira Dulché

During her career she was a singer, journalist, mother and businesswoman, but she is best known for her comic book work, especially Memín Pinguín, and the writing and producing of telenovelas from the 1940s to the 1990s. She began her writing career as a way to supplement income from singing, beginning with the ESTO newspaper and Editorial Argumentos. She then began writing essays and stories for the El Pepín magazine, where she first created a black character in the 1940s which would develop into Memín Pinguín. The name was derived from her then boyfriends nickname of Pingo. She also wrote for Novedades de México. She then was hired by the Chamaco publication for three times what she was making before. However, because of personal conflict with her boss, she saved her money and when she could, left the publication to create her own company but this failed.

Despite the failure she had published over a dozen profitable comic books by 1960. Her success encouraged her husband to write, creating his first success called Rarotonga. Their combined success provided sufficient income to found Grupo Editorial Vid and begin to produce telenovelas and films with their major productions being "Cinco rostros de mujer," "María Isabel," "Yesenía", "Rubí," "Ladronzuela" and Gabriel y Gabriela." Most of these are inspired by series published in the comic book Lágrimas, Risas y Amor.

Her comic book writing style is considered to be unique and was popular in Mexico for over forty years, especially with the lower classes. At the height of her popularity she was the most read woman in Mexico, after only Corín Tellado in the Spanish language in general, with her comics selling 25 million copies a month. She had over sixty works published in Mexico as well as Indonesia, China, Japan, Italy, Colombia, the United States and the Philippines.

She is considered to be a pioneer in popular literature in Mexico, called the "Queen of the comic books". Her work received various recognitions including that of the first Convención Nacional de Cómic y Ciencia Ficción of Mexico City. In 2006, the book "La reina de la historietas de México" was published by Mexican cinematographer David Ramón and published by the Sociedad General de Escritores de México. In 2012, the Museo de Arte Popular in collaboration with Editorial Vid and Televisa paid homage to Vargas Dulché with an exhibition of her work, especially how it appeared on film and television.