The story
Hanwag was founded in 1921 by Hans Wagner in the Bavarian town of Vierkirchen.
In 1936, Hans Wagner supplied the first ski boots for the Winter Olympics in Garmisch-Partenkirchen, at that time still made of leather. During the war, the factory was looted, but production was soon able to restart, first under the Hawa brand, then eventually as Hanwag (Hans Wagner).
In 2004, the company was sold to Sweden’s Fenix Group.
From Wikipedia’s article on Hanwag, shared under CC BY-SA 4.0.5