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Private company

SM True

Logo: Original: SM Entertainment Vectorization: ReVeluv02, Public domain, via Wikimedia Commons3

Thai management company

SM True (Thai: เอสเอ็มทรู) is a Thai management company formed through a joint venture of SM Entertainment and True. The company operates all concerts, promotions, and music and product distribution of SM artists in Thailand and serves as SM's first overseas joint venture.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

Jul 2011Founded1

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SM True (Thai: เอสเอ็มทรู) is a Thai management company formed through a joint venture of SM Entertainment and True. The company operates all concerts, promotions, and music and product distribution of SM artists in Thailand and serves as SM's first overseas joint venture.2

Corporate structure

SM True is part of a group headed by SM Entertainment. 25 entities, 3 countries on record. Switch between the flow chart and the network, and select any entity to see its details.

Built from subsidiaries, stakes and holdings from Wikidata (CC0); major holders from Schedules 13D and 13G. Each entity in the chart links to its source.

Subsidiaries and ownership

Parent company

From Wikidata.1

Timeline

  1. Jul 2011Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

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