The story
The first Big W store opened in 1964 at the Jesmond shopping centre in Newcastle. The original stores were full line department stores similar to a Myer and David Jones. At that time Woolworths still operated several hundred Woolworths Variety stores, which were the original Woolworths stores and carried a small range of general merchandise products.
In 1970 the Big W name ceased to be used and the stores were converted to what were then known as Woolworths Family Centres that had "a very large range of general merchandise as well as a supermarket food range". These stores were ultimately converted to supermarkets in the 1980s.
The Big W name was resurrected with a new store in Tamworth in 1976, which was the first Big W discount department store to open, with the successful discount department store format that continues today.
Woolworths Limited developed the Big W brand to provide Australian shoppers with a broad range of general merchandise products in a dedicated one-stop-shop. Big W's name reflects the complementary relationship it has with Woolworths and the W stands for Woolworths.
The separation of Big W and Woolworths supermarkets was largely completed by 1989, although a few Woolworths Variety stores continued to operate into the 90s (such as the one in Rundle Mall, Adelaide).
In August 2022, Big W opened its first small format store in Town Hall, Sydney.
In November 2023, the company launched Big W Market, an online marketplace for third-party businesses to sell their products.
From Wikipedia’s article on Big W, shared under CC BY-SA 4.0.4
